George Kizana

Saturday, October 23, 2010

What People Are Saying About George's results...

George Kizana
Internet Marketing Strategist
Google Certified Partner

Call George Kizana for a FREE
Internet Marketing Consultation
0403 570 190

What People Are Saying About George's results

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I'm the owner of an Irrigation installation business based in Sydney. For the past 6 years my business was struggling due to water restrictions. It was so bad I almost shut it down. Recently all water restrictions were lifted and I knew that the irrigation market would improve but I needed a way to generate enquiries.

All my existing advertising such as yellow pages and local papers just wasn't working. I knew the fastest way to generate enquiries was through the internet but I had no idea how to go about it.

This is where George introduced me to Google Adwords marketing. The professionalism, dedication and overall business ethics shown by George is worthy of mention and in particular his interest in my requirements. George helped me through the whole process from building the new web site with all the keywords and total optimisation. The end result was incredible. I am number 1 on the Google search results with most of my key words and my enquiry rate is up to 4 a day with a conversion rate of 1 per day.

I’ve realised how powerful Google Adwords can be and I strongly recommend anyone who is in business to talk to George because I’m convinced that this is the ultimate marketing tool.

Thanks to George and his team, I am now very busy.

Michael F
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I had been operating our business for four months without success being generated from my website presence. A month ago, I stumbled upon George! Wow, what a charming, intelligent and “switched on” guy is he – George certainly knows his business, has a simplistic “down to earth” approach and is happy to explain all about Internet Marketing. Together, and with infinite patience on his part, we set up a program. There were certainly costs involved, but the results are incredible! Since going “live” last week, we have had good strong leads in our inbox every day!

George, you are brilliant – thank you!

Toni W
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Before I found George Kizana I was really struggling to find enough genuine qualified leads for my business. I was on the internet and using Google adwords but I was just not getting the results that I thought that a medium like Google and the power of the internet should be providing. So I switched my advertising into newspapers (wrong) that didn’t work either.

Then a friend suggested George who I found to be very helpful to me (the computer illiterate) George gave me some ideas so that I had a starting point and suggested that his program would definitely produce the results that I was looking for.

After putting myself in George’s capable hands I have never had so many quality leads. I can thoroughly recommend this outstanding product and the service that George provides. I have seen my business double in the amount of leads that I now receive and the quality is outstanding.

My advice! Don’t wait! Do it today.

Trevor K
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George has a dedication to his work that is rarely found these days. He strives to stay ahead of the ever changing world of Google marketing and as a result he provides that expertise to his clients.

The work that George has put together for our team is first class and his personal follow up and ongoing support is rarely seen in this industry today.

Thank you George for your ongoing efforts to assist myself and many others to grow their businesses.

Gordon T
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Just a quick note to thank you for your guidance in our Marketing campaign, you promised us a much greater flow of leads for less money than we were previously spending and you have certainly delivered.

Also, your help in other areas not totally related to your brief has been invaluable to us as we had no real idea as to how to go about finding the free ad sites and gaining an optimum performance for our advertising.

Your web guy has impressed us with his knowledge and help as well, you certainly keep good company.

Thank you once again and we look forward to a long working relationship, with you at our side we will win through.

Dave and Suzie C
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Within hours of my first ad been posted I had an inbox full of leads to call!

To say I am excited would be an understatement! George does all the work for you and I am truly grateful to him for his endless help, patience and kindness. If you would rather have a pro look after your account rather than wading through the minefield of Google advertising alone, then you could not hope to find better than George.

I will be recommending him highly to all the people on my team who want to get moving in business quickly…

I am so happy I found George and his fabulous service.

Nikki C
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I first came across George Kizana around three months ago. Having started an online business and being very new, I found I was having little success with my online advertising. After investing a lot of time, money and energy I understood this was because I really didn't have a grasp on how to advertise online. I was searching for answers and knew I needed someone with experience in this field to offer me expert advice. This is when I came across George. I was immediately captivated by the down to earth approach - it was cut to the chase - he provided actual physical examples of the results they offered. This was exactly what I was looking for - answers and results!

I spoke with George who was very approachable and up front regarding his knowledge, expertise, services and costs. I was actually relieved to find this kind of honesty and surprised when he advised me to take some time to do my research and then get back to him.

I contacted George a second time around a month later and asked him to take over my Google Account. At this time he inquired as to what other steps I had taken to become more compatible with Google and advised me on certain procedures to increase my exposure on the web. He offered suggestions such as posting profiles on social networks, placing more links to my website and suggested I contact my website host to enlist their help and expertise in making my site more Google 'friendly' (e.g. putting in place the required meta data, and the SEO which they offered).

I have found my entire experience with George to be seamless and extraordinary. I had paid for assistance with my online advertising which is what I expected to happen - I got what I paid for and so much more. I found that George is someone who really goes above and beyond - he went outside of his job description to assist me in achieving success and really has a genuine desire to see others succeed. His honesty and integrity are truly rare, the wealth of information he has on tap and is willing to share (at no financial gain himself) is outstanding.

George has really helped me develop a better understanding of the tools already in place in my business and how to utilize them to gain maximum effect. I have found George's services really do complement these tools as well as the operating system I use in providing increased efficiency and productivity. I have moved from being disheartened and confused to confidence and clarity. I highly recommend George to anyone who needs assistance with their advertising as his expertise facilitates much sort after success.

Kelly W
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Call George Kizana for a FREE
Internet Marketing Consultation
0403 570 190

Why should I hire a Google Advertising Professional?

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George Kizana
Internet Marketing Strategist
Google Certified Partner

Call George Kizana for a FREE
Internet Marketing Consultation
0403 570 190

Why should I hire a Google Advertising Professional?

Like many advertisers, you may not have a significant amount of time to invest in learning AdWords and managing your own advertising account. Hiring a professional can help save you time while maximizing the return on your investment. In choosing a Google Advertising Professional, you should consider your core advertising needs and try to match them with a professional's services.

How can I tell if a professional is really Qualified and not just yanking my chain?

Google take many measures to protect its users from conducting business with unethical individuals and companies. The best way to verify their qualification is by looking for the AdWords Qualified Individual logo on their Professional Status page. This page includes Google's validation that the individual or company has received Qualified status within the Google Advertising Professionals program. Ask The Professional to show you his/her page.

Who are Google Advertising Professionals?

Google Advertising Professionals are online marketing professionals, agencies, and other individuals - such as search engine marketers (SEMs), search engine optimizers (SEOs), and marketing consultants - who currently manage or want to manage AdWords accounts. They must sign up for the program successfully and have an active AdWords account. Qualified Individuals and Qualified Companies go to extra lengths to attain this status, including passing our exam which demonstrates their in-depth knowledge of AdWords.

What does Qualified status mean?

Qualified Individuals and Qualified Companies within the Google Advertising Professionals program have met Google's requirements to attain this level of recognition. They've managed client AdWords accounts for at least three months with a minimum spending level; in addition, Qualified Individuals have passed the official exam to demonstrate their in-depth knowledge, and Qualified Companies have several Qualified Individuals on staff. Because achieving Qualified Individual or Qualified Company status is no easy feat, we reward these professionals with an official program logo and Professional Status page which tout the title.

Click Here to see George Kizana's Qualifications

Call George Kizana for a FREE
Internet Marketing Consultation
0403 570 190

The only VIRAL marketing I’ve found that’s free and works.

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George Kizana
Internet Marketing Strategist
Google Certified Partner

Call George Kizana for a FREE
Internet Marketing Consultation
0403 570 190

The only VIRAL marketing I’ve found that’s free and works.

I’ve tried it and the only catch is that you have to look at 6 websites for 15 secs each. You then get a link like mine below to spread the word and everyone gets to do the same but now your website is at the top of the list that people have to look at for 15 seconds. Absolutely free and you get to advertise your website indefinitely.

NOTE You will be asked for codes from each site - If any are missing, simply copy one of the other 5 codes used and change one of the numbers in it. It will make sense when you’re in there…

Click here => http://www.fwebtraffic.com/?rid=1259450

Call George Kizana for a FREE
Internet Marketing Consultation
0403 570 190

Video answers to FAQs

Social BookMarking Instructional Videos

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George Kizana
Internet Marketing Strategist
Google Certified Partner

Call George Kizana for a FREE
Internet Marketing Consultation
0403 570 190

To further improve the Google Ranking of your website, it is recommended that you create INBOUND LINKS on other sites on the net. INBOUND LINKS are simply your website link (URL) on another site such as:

Blog Sites
Article Submission Sites
Social Networking Sites
Bookmarking sites
Etc

These links are acquired by registering on these sites and having your link (URL) in any Blog, Article or ‘About Me’ on that site. Google sees this as you being prevalent on the net and this can serve to improve your page rank.

Following are some Video Tutorials & other information on social bookmarking.

http://www.youtube.com/watch?v=x66lV7GOcNU
http://www.youtube.com/watch?v=6a_KF7TYKVc
http://www.youtube.com/watch?v=jB4olJEiy7A
http://www.youtube.com/watch?v=CGbMx0JTWFc
http://www.socialbookmarkingmadeeasy.com/
http://www.undergroundtraininglab.com/25/social-bookmarking-tutorial/
http://sites.dehumanizer.com/delicious/en/
http://www.pingspider.com/socialbookmarking/digg-a-video-tutorial/
http://www.slideshare.net/maggiev/delicious-tutorial-presentation

Social Bookmarking is a ‘MUST’ if you want to improve your Google Page Rank/Quality Score.

Call George Kizana for a FREE
Internet Marketing Consultation
0403 570 190

Friday, October 22, 2010

Basics to Achieving a High GOOGLE QUALITY PAGE SCORE

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George Kizana
Internet Marketing Strategist
Google Certified Partner

Call George Kizana for a FREE
Internet Marketing Consultation
0403 570 190

Design and content guidelines

• The site should have a unique (as possible) appearance and structure and should be made up of multiple pages

• A lot of text-based original content should be present on the site - Create a useful, information-rich site, and write pages that clearly and accurately describe your content.

• The site should feature a clear 'About Us' page or similar, with specific information about the business and what you do

• Think about the words users would type to find your pages, and make sure that your site actually includes those words within it.

• Page titles should reflect page content and keywords and be no more than 70 characters – discuss with web developer

• Meta Descriptions should reflect page content and keywords and be no more than 150 characters – discuss with web developer

• Meta Keywords should be maximum of 10 words and/or 250 characters – discuss with web developer

• Use a tool such as http://www.seocentro.com/tools/search-engines/metatag-analyzer.html to ensure good title relevancy to page content and to check keyword/description META tags validity – discuss with web developer

• Landing page should use keywords (in first and last sentences of the page at the very least).

• Headings are important and should also contain keywords

• Minimum of 3 long paragraphs of text per page

• The AdWords advertisement text should match as closely as possible the lead content (landing page) of the site

Quality guidelines - basic principles

• If your site participates in an affiliate type program, make sure that your site adds value. Provide unique and relevant content –(http://google.com/support/webmasters/bin/answer.py?answer=66361)that gives users a reason to visit your site first.

• Make pages primarily for users, not for search engines. Don't deceive your users or present different content to search engines than you display to users, which is commonly referred to as "cloaking."

• Avoid tricks intended to improve search engine rankings. A good rule of thumb is whether you'd feel comfortable explaining what you've done to a website that competes with you. Another useful test is to ask, "Does this help my users? Would I do this if search engines didn't exist?"

• Don't participate in link schemes – (http://www.google.com/support/webmasters/bin/answer.py?answer=66356) designed to increase your site's ranking or Page Rank. In particular, avoid links to web spammers or "bad neighbourhoods" on the web, as your own ranking may be affected adversely by those links.

• Don't use unauthorized computer programs to submit pages, check rankings, etc. Such programs consume computing resources and violate google’s Terms of Service – (http://www.google.com/accounts/TOS). Google does not recommend the use of products such as WebPosition Gold™ that send automatic or programmatic queries to Google.

Call George Kizana for a FREE
Internet Marketing Consultation
0403 570 190

Is Your Website Holding You Back?

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George Kizana
Internet Marketing Strategist
Google Certified Partner

Call George Kizana for a FREE
Internet Marketing Consultation
0403 570 190

Are you wondering why you are not getting the Google traffic you need?

Gone are the days of just grabbing any old website, and marketing on the internet - anyone serious about their business must read the article below or continue to waste their marketing dollar.

Google’s Landing Page and Site Quality Guidelines

Here is an outline of some site-building guidelines to better serve Google users, advertisers, and publishers. We've found that when advertisers' sites reflect these guidelines, two important things happen:

• The money they spend on AdWords ads will be more likely to turn into paying customers.

• Users develop a trust in the positive experience provided after clicking on AdWords ads (and this turns in to additional targeted leads).

Furthermore, following Google's site guidelines will help improve your landing page quality score. As a component of your keywords' overall Quality Scores, a high landing page quality score can affect your AdWords account in three ways:

• Decrease your keywords' cost-per-clicks (CPCs)• Increase your keyword-targeted ads' position on the content network• Improve the chances that your placement-targeted ads will win a position on your targeted placements

Learn more – click here https://adwords.google.com/support/bin/answer.py?answer=10215

Below we've outlined the three main components of a quality website:

relevant and original content, transparency, and navigability.

Note that these guidelines aren't exhaustive, nor do they replace any of Google's Editorial Guidelines, which your ads need to comply with in order for you to advertise with AdWords.

Please be aware that there are some types of sites that we've found provide a consistently poor experience for Google users. These sites will receive low landing page quality scores.Learn more – click here https://adwords.google.com/support/bin/answer.py?answer=66238

Relevant and Original Content

Relevance and originality are two characteristics that define high-quality site content. Here are some pointers on creating content that meets these standards:

Relevance:

• Users should be able to easily find what your ad promises.

• Link to the page on your site that provides the most useful information about the product or service in your ad. For instance, direct users to the page where they can buy the advertised product, rather than to a page with a description of several products.

Originality:

• Feature unique content that can't be found on another site. This guideline is particularly applicable to affiliates that use the following types of pages:o Bridge pages: Pages that act as an intermediary, whose sole purpose is to link or redirect traffic to the parent companyo Mirror pages: Pages that replicate the look and feel of a parent site; your site should not mirror (be similar or nearly identical in appearance to) your parent company's or any other advertiser's site

• Provide substantial information. If your ad does link to a page consisting mostly of ads or general search results (such as a directory or catalog page), provide additional, unique content.

Transparency

In order to build trust with users, your site should be explicit in three primary areas: the nature of your business; how your site interacts with a visitor's computer; and how you intend to use a visitor's personal information, if you request it. Here are tips on maximizing your site's transparency:

Your business information:

• Openly share information about your business. Clearly define what your business is or does.

• Honor the deals and offers you promote in your ad.

• Deliver products and services as promised.

• Only charge users for the products and services that they order and successfully receive.

• Distinguish sponsored links from the rest of your site content.

Your site's interaction with a visitor's computer:

• Avoid altering users' browser behavior or settings (such as back button functionality or browser window size) without first getting their permission.

• If your site automatically installs software, be upfront about the installation and allow for easy removal. Refer to Google's Software Principles for more guidelines.

Visitors' personal information:

• Unless necessary for the product or service that you're offering, don't request personal information.

• If you do request personal information, provide a privacy policy that discloses how the information will be used.

• Give options to limit the use of a user's personal information, such as the ability to opt out of receiving newsletters.

• Allow users to access your site's content without requiring them to register. Or, provide a preview of what users will get by registering.

Navigability

The key to turning visitors into customers is making it easy for users to find what they're looking for. Here's how:

• Provide a short and easy path for users to purchase or receive the product or offer in your ad.

• Avoid excessive use of pop-ups, pop-unders, and other obtrusive elements throughout your site.

• Make sure that your landing page loads quickly. Learn ways to improve your load time. Click here https://adwords.google.com/support/bin/answer.py?answer=87144#tips

• Turn to Google's Webmaster Guidelines for more recommendations, which will improve your site's performance in Google's search results as well.

Call George Kizana for a FREE
Internet Marketing Consultation
0403 570 190